JR 266 - Fundamentals of Public Relations

Credits: 3
Contact Hours: 3

Prerequisites: None

Corequisites: None

College Level Prerequisites: None

Description: Fundamentals of Public Relations offers an examination of the role of public relations in society, business, and government. The course will provide a historical perspective on the development of the PR practice, examine career options in the field, and explore the planning and implementation of public relations campaigns through readings, lectures, group discussions, case studies, hands-on exercises, and presentations. The class serves as an introductory class for those interested in pursuing PR as a course of study or career, but also serves as general elective credit for any student wishing to better understand the impact of PR in society. Recommended Skills: Competence in reading college-level material and the ability to write and speak at an appropriate level for college-level assignments.

Department Consent: No Consent

General Education Distribution Category Met: None

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