BA 105 - Entrepreneurship

Description
This course introduces students to the exciting world of entrepreneurs and the entrepreneurial process from both a historical and a research perspective. The role and nature of entrepreneurship as a mechanism for creating new ventures and affecting economic development are presented. This course introduces important concepts in entrepreneurship and helps students see the entrepreneurial process through the eyes of the entrepreneur. Students delve into the financial and psychological characteristics of entrepreneurs and investigate viable new ventures.

Credit Hours: 3
Contact Hours: 3

School: School of Business & Industry
Department: Business
Discipline: BA

Major Course Revisions: NA
Last Revision Date Effective: 2017-03-03 20:10:24
Course Review & Revision Year: 2023-2024

Course Type:
Program Requirement- Offering designed to meet the learning needs of students in a specific GRCC program.
Course Format:
Lecture - 1:1

General Education Requirement: None
General Education Learner Outcomes (GELO):
NA

Course Learning Outcomes:

Evaluate the nature and importance of entrepreneurs.
Compare the entrepreneurial mind and the intrapreneurial mind.
Discuss the entrepreneurial strategies for growing and managing the growth of a venture.
Identify external resources for growth.
Explain exit strategy options focusing primarily on the succession of a business to family or non-family members, and the sale of the business to employees.
Seek out experts, resources, research, etc. to support personal entrepreneurial interests.
Describe or demonstrate how to develop a plan (marketing, business, etc.)
Consider the context, costs, benefits and consequences of potential solutions to problems or issues. (CT2)
Use high-quality, credible, relevant sources to support writing. (CS8)

Approved for Online Delivery?: No

Course Outline:
I. The Entrepreneurial Perspective

   A. Entrepreneurship and the entrepreneurial mind-set

   B. Entrepreneurial intentions and corporate entrepreneurship

   C. Entrepreneurial strategy: generating and exploiting new entries

II. From Idea to The Opportunity

   A. Creativity and the business idea

   B. Identifying and analyzing domestic and international opportunities

   C. Protecting the idea and other legal issues

III. From The Opportunity to The Business Plan

   A. The business plan: creating and starting the venture

   B. The marketing plan

   C. The organizational plan

   D. The financial plan

IV. From The Business Plan to Funding The Venture

A. Sources of capital

B. Informal risk capital, venture capital, and going public

V. From Funding The Venture To Launching, Growing, and Ending The New Venture

   A. Strategies for growth and managing the implications of growth

   B. Assessing resources for growth and external sources

   C. Succession planning and strategies for harvesting and ending the venture

Mandatory CLO Competency Assessment Measures:
None

Name of Industry Recognize Credentials: NA

Instructional Strategies:
Lecture/Discussion: 10-50%

Facilitated class discussion: 10-50%

Student presentations and Q & A: 0-30%

Group work: 0-30%

Mandatory Course Components:
None

Academic Program Prerequisite: None
Prerequisites/Other Requirements: None
English Prerequisite(s): None
Math Prerequisite(s): None
Course Corerequisite(s): None
Course-Specific Placement Test: None
Course Aligned with IRW: NA
Consent to Enroll in Course: No Department Consent Required

Total Lecture Hours Per Week: 3
Faculty Credential Requirements:
“Master’s Degree (GRCC general requirement)”, “Professionally qualified through work experience in field (Perkins Act or Other) (list below)”
Faculty Credential Requirement Details: Professor must possess proven successful entrepreneurial experience.

Maximum Course Enrollment: 28
Equivalent Courses: None
Dual Enrollment Allowed?: No
Number of Times Course can be taken for credit: 1
First Term Valid: Fall 2019 (8/1/2019)
Programs Where This Courses is a Requirement:
Craft Brewing, Packaging, and Service Operations Certificate, Entrepreneurship Certificate, Marketing, A.B., Pre-Business, A.A. (Cornerstone University), Pre-Exercise Scinece, A.A. (Aquinas College)
1st Catalog Year: 2019-2020
People Soft Course ID Number: 103211
Course CIP Code: 52.9999

High School Articulation Agreements exist?: Yes
If yes, with which high schools?: Allegan County Area Technical and Education Center, Byron Center High School, Caledonia High School, Careerline Tech Center, East Kentwood High School, Forest Hills Central High School, Forest Hills Eastern High School, Forest Hills Northern High School, Grandville High School, Holland High School, Jenison High School, Rockford High School, Wayland High School, West Ottawa High School, Wyoming High School
Non-Credit GRCC Agreement exist?: No
If yes, with which Departments?: NA
Corporate Articulation Agreement exist?: No
If yes, with which Companies?: NA