BA 204 - Electronic Commerce

(3/3)

BA 204 introduces the student to the exciting world of e-commerce and the ecommerce process from both an historical and a research perspective. This course will introduce important concepts in e-commerce and help the student see the ecommerce process through the eyes of the business professional and entrepreneur. In addition the course will help the student understand e-commerce’s impact on traditional and modern business models. This course will help the student learn how to succeed in a digital economy.